HELLO. 
I’m Nessie Melendez, a third-chapter-in-life founder.
It's never too late to shape what’s next.

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I’m living proof that it’s never too late to write a new chapter and reshape your life. Each one of mine prepared me for the next: my first in social work, guiding people through challenges; my second in design innovation, leading for 17 years at a Fortune 50 company. Together, these experiences fueled my passion for a third chapter—helping to bridge innovation for the people.

 

I’m channeling decades of empathy, design, and leadership into this new digital frontier. I believe the shift from Web2 to Web3 — with blockchain, crypto, AI, and emerging technologies — is one of the greatest opportunities of our lifetime. It’s an opportunity each of us can seize if we pause to understand what’s happening. Systems are breaking down and reshaping. So can we.

 

That’s why I created 99 Rising: to be a bridge, a space where the “99%” can access knowledge, tools, and the courage to rise in this new era. Because digital literacy isn’t optional anymore — it’s the new life skill. Applying it to invest in ourselves and our communities is the fuel that moves us forward.

 

Whether you’re cautious, curious, or ready to dive in, I’m here to help you learn with clarity, courage, and possibility.

 

New chapters can be written at any time, by anyone. Are you ready? Let’s rise higher, together.